Jack Allen of iProspect contributed to this post. At Google I/O 2013, huge changes to the user experience of Maps were announced. Unfortunately, amidst the excitement, it seemed that its impact on search – especially for local – was overlooked.
My Google Chrome Browser wants me to buy a new Chromebook for $249. Developers have reported seeing such advertising from Google on Chrome start pages - where your apps, bookmarks or favorites are listed - since late 2011 but only one screenshot is...
We also put all of our commercials on YouTube and we've been using YouTube to evaluate the user experience in regards to our thirty second spots,” stated Allen Butler, Senior Programmer Analyst. Can an insurance company use crowdsourcing to take a...
Jack Allen of NVI contributed to this post. As marketers, we draw on both our experience and learning to do the best work possible. Most of the time marketers are both impressed and impressive – valuable and valued.
Google have launched a new digital coupon service called Zavers. The coupon enables retailers and manufacturers to reward customers with coupons relevant to their purchases. The aim is to help retailers boost loyalty and increase shopping cart size...
iAcquire have posted a video to celebrate a unique year for the company. After some high profile SEO hires such as Michael King, they got dinged by Google for shady link schemes. It was bad timing in the midst of efforts to raise their profile and...
Search industry body, SEMPO, have launched their annual salary survey in conjunction with Search Engine Watch's (SEW) sister site ClickZ. It's the 4th survey of it's kind from SEMPO and it is open to everyone with no SEMPO membership required - all...
Exactly a year ago today, you may have spotted the relaunch of HitTail… or you may have totally missed it - like I did. New CEO, Rob Walling's plan was to quietly relaunch his new acquisition with as little fanfare as possible.
Over the holiday period we will be counting down the top most read articles of 2012. It's always interesting to see what is the most popular content of the year. But. Any content writer knows that it is impossible to predict what content themes and...
How many of you have had this experience recently? Google Analytics posted a great little video to their YouTube channel today which provides a cautionary tale as to the online shopping experience your ecommerce site might be subjecting users to.
Just a quick post for your coffee break, but this video is so good that we had to share it. Today, Google published their search trend data as an interactive summary called, as always, Zeitgeist. If you were thinking of stabbing yourself in the eye...
Dear Readers, It's December so we have bundled a bunch of Search Engine Watch (SEW) site updates for you as a holiday gift! The new features include an optimized user experience for tablet devices, a services and tools comparison shopping engine...
Following yesterday's update to Snapshots, Bing cleaned up their social sidebar today. The background has been switched from dark grey to white and the "hover cards" have disappeared - making the whole page look more uniform and less segmented.
Bing have added two new categories to their 'snapshot' search results - namely, people and landmarks. A boxed result akin to 'Snapshots' called 'Places' were previously in the main organic results and functioned as drivers to the places category of...
His comment was the topic of discussion in the final segment of SEW Weekly last week, with guests Carolyn Shelby from Tribune Companies and SEW Director Jonathan Allen. Consumers spend more time on social networks than on any category of websites...
Ask.com and Quixey, "the search engine for apps" have announced a deal which aims to bridge the gap between the app economy and the web. Through a deep integration between the two companies, Ask.com now displays apps in the natural search results...
Last week SEO Software company, Conductor, released an infographic which compiled data from Indeed and Payscale that illustrated SEO role salary ranges across the USA. Unsurprisingly the highest rates are paid in New York and San Francisco, with...
Bounce Rates at SES Chicago 2012 with Avinash Kaushik and Jonathan Allen - searchenginewatch YouTube Channel Marketing professionals, brand advertisers, agencies, and business leaders converged in the Windy City last week for SES Chicago 2012, and...
Their joint research is being dissected on-stage at SES Chicago, as Singer sits on a panel alongside Search Engine Watch Director Jonathan Allen and comScore’s Director of Mobile, Diran Hafiz. Mobile has become an integrated part of the marketing...
Every year, like clockwork, the big paid search platform companies publish a report following Black Friday/Cyber Monday weekend which, to paraphrase artistically, says that online retail spending broke all previous records (yay!
