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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    If you love marketing, enjoy people, like to work hard, and can deliver real results for your clients, you will be able to build a successful agency. If you want to eventually sell your agency, to get anything more than .5 - 1x revenue or 4-6x...

  2. 24-Hour Breakdown of Searches on Black Friday and Cyber Monday

    We’d love to hear what trends in shopping and PPC advertising you’re seeing. As marketers, we obviously need plan our promotions, bids, and budget accordingly. With spend of $601.8 million last year, it’s pretty phenomenal what a two-month period...

  3. How to Solicit Feedback from Prospects and Customers

    And even customers who love us can become complacent about their experience once they get used to it. If you'll just hit 'Reply,' I'd love to hear from you. While my son may be completely satisfied and therefore sees no urgent need to communicate...

  4. 10 Shocking Facts About Content Marketing Today

    They love them even more when they happen to find them on their favorite company's websites. This statistic highlights one key factor that anyone who uses the Web can't ignore – people love blogs. Whether your buyer persona is most frequently on...

  5. Yahoo Retires Less Popular Products to Make Room for New Innovation

    This focus has allowed us to launch some new, exciting products while giving us the opportunity to make the core products our users already love even better. Yahoo Shine: We recently unveiled several new digital magazines that dive deeper into the...

  6. Evaluate Your Surrounding Community to Spark Fresh Ideas

    Are there opportunities to grow popular content and give your community more of what they love? Then, you need to decide what you’re evaluating them for. A quick surface evaluation of the ecosystem you operate in can provide insights into your...