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  1. gShift Gives Marketers Additional Ways to Track Content Performance

    The tool allows marketers to track a page or group of pages as part of a campaign to get an idea of impact like organic traffic, social shares, and conversions for that content. Content marketers who are taking the torch in becoming more SEO...

  2. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    On average, 62 percent of organic searches now show different results depending on whether the search was performed on a desktop or smartphone, according to BrightEdge data. As an SEO or marketing team, "one of the key things is that you are going...

  3. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    Taking place July 9, this one-day event will feature sessions in two main tracks covering topics in organic and paid search. At SES Atlanta, we are purely focusing on paid and organic search with a fairly strong technical focus.

  4. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    One of the biggest organic differences between Google+ and the rest of the pack is segmentation. If you buy yourself a bunch of bots, you likely won't get much in the way of comments, +1's, and shares from that non-human audience, and miss out on...

  5. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    One site in particular that I recently analyzed was driving a lot of Google organic traffic to pages that didn't provide a lot of solid information based on the query. And when I say pummeled, I'm referring to losing more than 60 percent of Google...