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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If you buy yourself a bunch of bots, you likely won't get much in the way of comments, +1's, and shares from that non-human audience, and miss out on potential SEO lift. We can't make any direct connections, but we also started seeing SEO lift at...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Get SEO Training from Shari Thurow at ClickZ Live New York 2014: For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that all organizations need a blog for short- and long...

  3. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Many marketers are over the moon about the 'new' concept of content marketing as a key component to SEO, few realize that content marketing has been around for 50 years in an offline world," said Scott who attended his first Search Engine...

  4. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Mobile SEO will grow due to 77 percent of smartphone users who utilize Google's Android to surf online (and you thought Google wasn't a player in the Chinese market). Global mobile advertising is projected to rise 37.4 percent in 2014 to reach...

  5. A New Direction for SEO in 2014: The Secure Search Manifesto

    SEO marketing finally matured in 2013. A far more dangerous perception is that although SEO has changed, the way you work doesn't have to change. The rapid pace of change in our market, fueled by the convergence of earned, owned, and paid media has...

  6. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    Make your content "SEO-Friendly" and follow best-practices for SEO. Coming from someone we "know" through social media or in the real world, a story that has one of these dimensions to it will connect emotionally and leave a lasting impression.

  7. How to Hire (and Keep) Digital Marketing Talent in 2014

    If there's a particular skill they're weak at – SEO, PPC, social, content – we go through a one or two hour training meeting to walk through that tactic, then give them a real hands-on tasks for a client where they can practice it," said Everhart...