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  1. Google Rich Snippets Testing Tool Gets New Name, Design, Languages

    One complaint that has sprung up since the announcement is the new limit of 1,500 characters for HTML testing. Very disappointed that the HTML now only allows 1500 characters max. Google announced improvements to their rich snippet testing tool...

  2. How To Use HTML Meta Tags

    Just make sure this is on your page if you're delivering HTML using English characters.meta http-equiv="Content-Type" content="text/html; charset=UTF-8"> Ideally, your description should be no longer than 155 characters (including spaces).

  3. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Write a quality description in less than 155 characters that will entice users to click through. For SEO purposes, the title tag should be no longer than 70 characters. To optimize retweetability, the title heading should be no longer than about 98...

  4. 10 Missed Opportunities in Search Engine Marketing in Japan, Part 2

    There are many other factors to keyword research, including common misspellings (often due to multiple characters per key on a Japanese keyboard), idioms, broken compounds, and dialects. Although the accuracy level that Google provides is much...