SEO News

Algorithm Updates

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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    We (the "good guy" SEO companies) keep saying that you "can't do this" (and we have seen penalties and know this to be true), but when the common person is searching for "search engine optimization companies", you would think that after all of...

  2. What is SEM? Depends on Who You Ask

    In the wake of Google algorithm updates, Penguin, Panda and Hummingbird, many have shifted from offering SEO services to focus on paid search via search engine marketing services. In the early 2000s, search engine marketing (SEM) was originally...

  3. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    No one knows Google's search algorithm for sure, except for a privileged few at Google Headquarters. While it was great that Moz offered such a tool, many complained about the monthly updates to the index, the limited amount of domains indexed, and...

  4. Facebook News Feed Algorithm Change Reduces Visibility of Page Updates

    Facebook has announced some changes to how people see updates from individuals and pages in the news feed. They discovered that when Facebook users saw more text only updates from friends in their feed, it made them more likely to share their own...

  5. Why Content Marketing is a Definitive Method for Success in 2014

    Thanks to the Hummingbird algorithm, Google searches are akin to the way that we naturally speak, so content is going to be forced to adjust to these conversational searches. All of Google's updates in 2013 have proven how important content is, and...