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  1. Videos Dominate Universal Search Results 65% of the Time [Study]

    This development coincides roughly with the release of the Hummingbird algorithm. The number of news sources showing in universal search results slightly decreased in 2013, and Searchmetrics said Google's Hummingbird infrastructure may have...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    There's no algorithm dictating who will see your content and no limits on post length. +Post ads on the Google Display Network have been out of beta for several months now, but the engagement ad option is still only available to advertisers with at...

  3. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    Maybe it was Google tweaking the algorithm based on initial findings and then re-rolling it out. So, it looks like Google began pre-rolling Panda out a few days prior to the announcement (which I have seen in the past with major algorithm updates).

  4. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    The importance of optimizing for mobile is clear as user engagement is a part of Google's ranking algorithm. Because there are so many possible user agent variations, this method is less preferred than the simpler screen width method, but if used...

  5. Bodiless Matt Cutts Explains Why Body Content Matters to Google

    Because great content is a core metric in the Google search algorithm, and sites are getting penalized for thin or duplicate content, it's worth repeating the message to webmasters. Google's Matt Cutts always stresses the importance of having great...