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  1. Responsive Now! The Rise of Front-End Frameworks & Potential Pitfalls to Consider

    Google's announcement that responsive web design is its preferred method for mobile delivery, coupled with its recent announcement of an algorithm change favoring best-in-class mobile infrastructure, makes it clear that responsive design should be...

  2. Seize The Data: 5 Ways To Leverage Big Data for Social Media & Search

    The 2011 movie "Moneyball" starring Brad Pitt, tells the story of how Oakland A's manager Billy Beane shuns the mainstream methods to scout and fill a major league baseball team roster, and instead uses data to an algorithm called sabermetrics to...

  3. How to Create Great Content: Start by Creating Content for Yourself

    This is because what often results from this kind of thinking is the kind of content we think has the potential to "go viral" which results in a torrent of ho-hum infographics, or, worse, we get wrapped up in creating content for an algorithm, or...

  4. SEO Into 2014: The Irreversible Changes in Google's Products

    In the grand scheme of things, Google is not simply tweaking its algorithm. At present, I'm sure the real worry for most is how to react and adapt to recent algorithm update, Penguin 2.0 – but a good SEO professional will always keep the long-term...

  5. Branded Videos Shared More Than 500,000 Times Every 24 Hours

    Visitors will also be able to test the shareability of their own campaigns using Unruly ShareRank, an algorithm-based tool which uses over 100,000 data points to predict the number of shares a video will attract, before it is even launched...

  6. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    Similar to the approach I used for Penguin 1.0, I began heavily analyzing Penguin 2.0 victims to learn as much as I could about the new algorithm update. With the release of the much-anticipated algorithm update, many in the industry wondered how...

  7. SEO, Content Marketing & Social: Hot Topics Ahead of SES Toronto 2013

    NK: Algorithm updates certainly can’t be ignored. None of the Powered by Search clients got hit by the algorithm update. Four groups of Canadian marketing professionals plan to attend the SES Toronto networking cocktail reception on Thursday, June...