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Alcohol Ads

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  1. Search Marketing and Social Media in Regulated Industries

    These industries - which include pharmaceuticals and healthcare, financial services and insurance, alcohol and tobacco, and those that service government entities - have regulations that govern their marketing and communications, especially ones...

  2. Stop Selling Search, Start Selling Performance Marketing

    Because there was much alcohol involved in the discussion, the exchange didn't go as far as I wish it did. Google's apparent attack on organic search results (paid ads are taking up so much more room now than ever, and some fear these will soon be...

  3. Search Marketing in Regulated Industries

    Alcohol sales? Chances are, you have to deal with regulations from the government, from search engines or from your own company about what you can or cannot say on your site and in your ads, or even who you may link to and vice versa.

  4. Search Marketing in Regulated Industries

    Alcohol sales? Chances are, you have to deal with regulations from the government, from search engines or from your own company about what you can or cannot say on your site and in your ads, or even who you may link to and vice versa.