SEO News

Agency Search Sales Leads

  1. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    That leads us right into the second reason, which is that bidding allows you to gain control. They look at it as a great opportunity because if they're charging a percentage of spend, they're going to make more money as an agency.

  2. Rise of Mobile & Local, Google Updates Top Concerns for Search Marketers

    Number of sales/leads (49 percent) Number of sales/leads (42 percent) Agencies practicing SEO are most often using it to generate leads and drive traffic to the client website, said respondents. The most important SEO metrics looked slightly...

  3. Paid Search Fire Drills: Common Oversights, Harsh Consequences

    If you're operating under a situation as described above, it's entirely possible that your paid search program is receiving credit for sales/leads that are also being credited to organic search. The fire drill: You're double counting orders or leads