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  1. Google Rolls Out Car Insurance Comparison Shopping in UK

    The difference is subtle, but allows for Google to charge a fee for listing, rather than an affiliate percentage of sales, if they so choose. It’s the latest addition to the comparison program that saw Google UK launch credit card and bank accounts...

  2. Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs

    He points to rubbish content designed to generate ad clicks and affiliate income as a growing plague. Time to assess the social graph and personalization elements of the SEO program. Mike Essex hopes to spur SEOs into action with recommendations...

  3. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    Competitive brandjacking is a problem which affects almost every strong online market, particularly where there is a complex web of channel and affiliate partners. Affiliate and channel partners earn commission or profit from reduced price on rooms.