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  1. Recharge Your PPC Profitability: 5 Ways to Diagnose & Treat a Paid Search Slump

    Using excel for this exercise is actually quite easy, and is explained perfectly by Brad Geddes, in this absolute must–watch video on how to identify AdWords quality score problems. Keep a careful eye on your top AdWords competitors, and look for...

  2. SEOs Strike Out as Google Encrypts Signed-in Search Data

    In fact, it is worth noting that it may be simply for practical reasons that Google will only pass referrer data to AdWords advertisers. On the one hand, Google claims to be 'concerned' for user privacy, particularly over personalized search, while...

  3. SearchDay | Will Social Networks Become the New Inbox?

    Today, we'll look at the final three roles: the programmer, system administrator, and quality assurance tester. Improvements to Ads Quality 3. UK Introducing Movie-like Website Rating System Posted by Frank Watson Dec 29, 2008 The UK government is...