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  1. Last-Minute SEO - Here Come the Holidays!

    Paid methods are items such as Google AdWords (the sections of the search engine that you pay to be in), or ads from advertising networks. For those who might not know what those little "ad" symbols indicate on your search results, these are ads in...

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Going Viral not Required to Succeed – with YouTube’s Lane Shackleton – Ramblings About SEO BlogThe product manager from YouTube's monetization team chats with Eric Enge about being successful on YouTube, the role of organic search, AdWords for...

  3. How to Spot Bad Data Within Your PPC Campaigns & What to do About It

    One easy way to monitor performance trends for extreme issues is to set up automated alerts within Google Analytics or AdWords. As a paid search manager you need to know how to spot trends that may indicate compromised tracking and how to mitigate...

  4. From 0 to 3 Million Monthly Visitors: Learn One Man's Proven Strategy

    A lot of the keywords came directly from the AdWords Keyword Tool, and I've also used SEMRush and other tools to study concepts and extract keyword ideas. Use the AdWords Keyword Tool, SEMrush, and other tools to build out a database of keywords...

  5. Nomenclature: The Industry Case For and Against SEO

    With the recent changes on Google from Search Plus Your World to the addition of remarketing functions into AdWords, it's clear that the future of SEO will be more about understanding who your customers are and how they're making decisions than...