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  1. Google Encrypted Search: 9 Key Points B2B Marketers Need to Know

    Several other search professionals  have also found higher than expected percentages as well. By blocking keyword information (that is not already part of a Google paid advertising program), Google can take a potentially serious blow to its...

  2. Google Announces New Approach to Working with Ad Agencies

    Google is retiring its long-standing Google Advertising Professionals (GAP) program and replacing it with a new Google AdWords Certification program for those managing AdWords accounts on behalf of advertisers.

  3. Will Google Adwords Professionals Search Force Agencies To Get Certified?

    Google has launched a beta search platform for those certified by the company as professionals who can help manage Adwords campaigns. This directory of professionals may have many individuals and agencies scurrying to get certified and listed and...

  4. It's “Horses for Courses” at SES London 2009

    In the article, I said business professionals may want to bring a team to Search Engine Strategies London – because there will be three concurrent conference tracks and no business professional will be able to attend all of the sessions.

  5. SearchDay | Economic Depression 2.0

    This will allow real estate professionals to market their services to the millions of Zillow visitors for free. This is a free opportunity for local professionals to market . The ten languages are: CatalanDanishBritish...

  6. SearchDay | Domain Acquisition -- How Much is Too Much?

    Internal page(s) competing against Competitors Homepage Sep 8, 2008 My company's website sells a variety of natural products for many different uses, to both professionals and do it yourselfers. The decisions you make now about building an in...

  7. SEM.edu: College and Career Points

    Emory University in Atlanta runs a one-session workshop that splits half SEO and half PPC and is attracting "an interesting mix of aspiring Web professionals, business owners, and marketing professionals.

  8. Google Looking for AdWords Seminar Leaders

    Many US-based Google Advertising Professionals have received invitations to apply to become AdWords Seminar Leaders, paying positions leading one-day seminars throughout the US. This is definitely something to watch, both to see how successful this...

  9. Google Changing Agency Commission Payments In Europe

    The new program opens across Europe from January 2006 to any qualified third party agency (at least five clients, two Google certified professionals on staff). By reconfiguring the previous practice of giving agency discounts and introducing...