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  1. 26 Free Must-Have Tools for PPC Success

    A few of us old-timers remember life before AdWords Editor. AdWords Scripts We've recently started using AdWords Scripts, and it's become obvious they're a must-have. While it's certainly possible to manage PPC using only the AdWords and Bing Ads...

  2. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    This segment – which is similar to day-parting reports from AdWords – compares traffic received during and after business hours. Segment Contributed by: Avinash Kaushik is the Digital Marketing Evangelist at Google and author of the Occam's Razor...

  3. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    SEOs can also utilize keyword referral data from their Google Adwords account to help inform optimization decisions. Link your AdWords and Webmaster Tools accounts for increased visibility.a. In the near future, Adobe will be sharing a few new...

  4. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    Using Google AdWords will still be useful, particularly if companies are trying to determine the value of either high traffic keywords, or keywords they suspect are the ones that are converting well and want to smart check it before they throw...

  5. Why Google Will Reject, Block, or Flag Your Data Feed

    If you sell on AdWords, Product Listing Ads, or remarket through Google, you need to send a data feed through the Google merchant login. You can see overall data feed information in AdWords, but your Google Merchant Login has a more in-depth...