Top PPC Tips for Smartphone Advertisers - adCenter Blog Account Bingification for Dummies - How to Convert your Google Adwords PPC Account to Microsoft Adcenter. Adwords Remarketing Success - PPC Hero
A New AdSense Scam Targeting Google AdWords Display Network Advertisers - Webranking.com How Google Is Screwing Its Own Advertisers with Comparison Ads - Search Engine Journal Rovio uses Google's AdMob network to launch Angry Birds across platforms...
Taking rogue pharmacies to court - Official Google Blog Google yesterday filed a civil lawsuit in federal court against advertisers they believe have deliberately broken Google's advertising rules by illegally marketing pharmaceuticals.
Bing Ads Show Strength in Key Verticals SEW EXPERTS: PROFITABLE PPC While Bing's market share has increased overall, it's search ads are proving to be particularly strong in two key verticals: financial services and retail.
Google Testing New SERPs Layout for PPC Ads Aug 5, 2009 We spotted this earlier today when doing a search with Google in Firefox. Google's Conversion Optimizer Popular Among Advertisers Posted by Nathania Johnson Aug 6, 2009 Google is reporting...
Geo-Targeting Isn't Just for Local Businesses Anymore SEW EXPERTS: PROFITABLE PPC Most search advertisers use geo-targeted campaigns only if they have a local business, or are running a local promotion or event.
SEW EXPERTS: PROFITABLE PPC Advertisers want to know if Bing can really provide a new experience for searchers, or if it's just Live.com with a cooler name. Rosetta Stone now runs 3 concurrent Google Ads which takes you to 3 different websites...
Get More Attention with Legal PPC Ad Symbols SEW EXPERTS: PROFITABLE PPC Have you ever tested out non-alphanumeric symbols in your PPC ads? Adwords Drop. Has a downturn in Adwords advertising begun? Advertisers testing the rich .
Both of these posts got me thinking: are there other symbols that advertisers can use in their ads? Another good friend, Brad Geddes, referred to the PPC Hero post (in his great BGTheory blog) and added a clever method for typing trademark symbols.
Google Releases AdWords Editor Version 7.0 Posted by Nathania Johnson Dec 18, 2008 Just two and half months after releasing Version 6.5, Google has launched the new version of AdWords Editor. PPC Landing Pages: PPC Visitors Have ADD PROFITABLE PPC...
According to the Google AdWords blog, here's what you can look forward to: Image picker: You can now choose from previously uploaded images when creating your ads.Real-time editing: See what your text and other customization .
The next steps will be for national advertisers and ad networks to serve ads that are actually useful and actionable for local users. Those Mysterious Quality Scores: Fundamentally Simple PROFITABLE PPC The quality scoring system used for search...
AdWords Advertisers - A Worldwide Conference? I have no idea how many AdWords advertisers there are worldwide, I would estimate around 500,000. Measuring a Text Ad's Effectiveness PROFITABLE PPC Testing and improving ad copy is essential to...
AdWords Conversion Optimizer Releases New Eligibility Requirements Posted by Nathania Johnson Oct 13, 2008 AdWords Conversion Optimizer has new eligibility standards that should make it easier for more people to use the tool.
Setting ad group bid prices at the beginning of a campaign is one of the more challenging tasks for many PPC advertisers. Google Launching Quality Score Changes in Days Posted by Frank Watson Sep 15, 2008 Google AdWords blog announced it will be...
Setting ad group bid prices at the beginning of a campaign is one of the more challenging tasks for many PPC advertisers. Concerns Over Google's Monopolistic Actions Make Their Way to DOJ Posted by Nathania Johnson Sep 15, 2008 Sourcetools.com, a...
Killer PPC Ads: The Final Word PROFITABLE PPC These simple guidelines will pave the way to pay-per-click nirvana: double-digit click-through-rates. I've always felt a bit uneasy about the word "quality" in AdWords Quality Score, because the main...
Implications of Google's AdWord Changes Posted by Frank Watson Aug 23, 2008 Google quietly announced the changes to AdWords on Thursday through their blog. Killer PPC Ads: The Fundamentals PROFITABLE PPC Writing small, punchy ads requires plenty...
Google to Roll Out AdWords Quality Score Improvements Posted by Nathania Johnson Aug 22, 2008 The team at Google AdWords has announced that they will be rolling out improvements to Quality Score in the coming weeks.
AOL Launches Google-Powered Search Marketplace As they said they would when they expanded their alliance back in December 2005, AOL and Google are now offering advertisers the ability to buy search ads that will only be seen on AOL Search, using a...
