Creating Killer Ads Using Bing Dynamic Text - PPC Hero Adwords Extended Headlines - Early Test Results - PPC Blog Bing and Yahoo will allow advertisers to use trademarked terms in their PPC keywords starting next month, according to paidContent...
YouTube's Becomes Serial Kitten Killer, Deletes Many Kitten Videos by Frank Watson One addition to the new Google interface may be causing Adwords advertisers unwanted increased spends, when people double click on the entry they are sent to a PPC...
Killer PPC Ads: The Final Word PROFITABLE PPC These simple guidelines will pave the way to pay-per-click nirvana: double-digit click-through-rates. I've always felt a bit uneasy about the word "quality" in AdWords Quality Score, because the main...
Killer PPC Ads: The Fundamentals PROFITABLE PPC Writing small, punchy ads requires plenty of art and science. Implications of Google's AdWord Changes Posted by Frank Watson Aug 23, 2008 Google quietly announced the changes to AdWords on Thursday...
You Can Build It, But They May Not Come Social media columnist and optimization expert Sage Lewis discusses the painful prospect of having killer content that no one will read. AdWords Announces Preferred Bidding FeatureThis new feature allows...
Debunking Urban Myths - Did you hear about the killer dolphins that got loose from a naval facility in the wake of Hurricane Katrina? Spotted via Steve Rubel, Apple Cracks Down on Google AdWords at TidBITS suggests that Apple may be pushing on...
XML Paid Inclusion: Marketing Winner, Search Spam Killer ClickZ, Feb.http://www.clickz.com/search/strat/article.php/3312251 Google pulls an anti-pollution ad, keeping to its often controversial (and still apparently unwritten) policy of not...
