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Adwords Content Advertising Contextual

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  1. 5 Quick Tips to Help Any Viable Social Marketplace Work For You

    Later that same year I was able to successfully launch a contextual ad campaign on MySpace and leverage a 10-15 percent CTR on ads for pennies on the dollar. This campaign was able to net hundreds of thousands of dollars for my client and their...

  2. Can You Sell Insurance on YouTube? [Study]

    Just like AdWords, Promoted Videos are auction-based and work off of keywords and contextual targeting in a cost-per-click format. Telisa Yancy, American Family Insurance’s Advertising Director, says, “The proliferation of media fragmentation, and...

  3. Personalized e-Commerce Sites Can Increase Conversions by 70%

    Using advertiser-selected keywords, Google's contextual targeting technology matches ads to web pages in its content network that are most relevant to a specific type of business. In addition, Google offers what it calls content advertising: online...

  4. SearchDay | Keywords and Site Architecture

    They will rebrand under the Advertise.com name, which will serve a larger online advertising solution including PPC, contextual advertising, and display ads. Now he wants me to run AdWords for him; that's great but I want him to enter his credit...

  5. SearchDay | Interpreting Keyword Reports

    Yahoo Updates Contextual Advertising Solution Posted by Nathania Johnson Oct 13, 2008 Yahoo has updated its contextual advertising solution, Content Match. AdWords Conversion Optimizer Releases New Eligibility Requirements Posted by Nathania...