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Adwords Campaign Placement Performance

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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    You can find these mobile apps within the Placement Performance Report. Review your placement reports. Within AdWords, campaign managers can target specific devices via the GDN. Here's a screenshot of this in-app game category in the AdWords...

  2. Improve Your Google Display Network Performance – Avoid These 5 Common Mistakes

    You have to be smart, run placement performance reports and exclude irrelevant sites just like any other contextually targeted campaign. When advertisers find a website that performs great in a contextually targeted campaign (automatic placement...