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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Safe Searching with Bing: A Response to AV-TEST's Search Malware Analysis – Bing Search BlogBing says a recent malware study's conclusions are wrong because AV-TEST used Bing's API, not bing.com. Google Loses Round In Lawsuit About AdWords Pricing...

  2. Extending Your Google Analytics Functionality With the Application Gallery

    Many are standalone services or plug-ins to other products that tie into your data through the Google Analytics API. It even grabs information from AdWords, Bing Ads, and Facebook. There are applications that help you tag and track various links...

  3. FTC: Google Demoting Rankings of Competing Vertical Websites is Justifiable

    Advertisers can more easily use AdWords campaign data in rival third-party ad platforms via the AdWords API. In conjunction with the announcement of the FTC’s findings, David Drummond, Google’s Senior Vice President and Chief Legal Officer, via a...

  4. How to Configure Analytics for Your Small Business Website

    There's really no end to what you can do with goals, making advanced use of different URL match types, virtual pageviews, and the Google Analytics API. This is important as Analytics more flexible than AdWords when it comes to goal configuration...

  5. Google Guilty of Defamation; Google/Apple Extend Search Deal & Latest Search News

    Analytics GData API (whether APIs are working properly). Updated Keyword Tool: Out of Beta - Inside AdWords The previous Keyword Tool and Search-based Keyword Tool are no longer available in AdWords.

  6. Search Marketing Toolbox - SES San Francisco

    Get an API developer to plug in the data Caution: CO doesn't handle peaks and valleys well and AdWords Editor can't handle CO campaigns AdWords Editor helps you to segment your AdGroups This live blog post was written by guest blogger Imelda Khoo.

  7. Google Announces New Approach to Working with Ad Agencies

    Now, Google also announced "preferred AdWords API pricing. The Google AdWords API allows agencies and developers of search engine marketing tools to build applications that interact directly with the AdWords platform.