The Google AdWords Keyword Tool has long been in the toolkit of most search engine marketers, regardless of whether they used Google AdWords. However you must have a Google AdWords account, and be logged into that account, in order to use it.
The most common example of this are the Google AdWords listings in the Google search results. Since the original letter in 2002, mobile and tablets have increased significantly, as well as types of platforms search engines use to display and...
Per Google's AdWords Blog you could see "bids were increased" or "new keywords were added". Each morning, millions of people log into their AdWords and Bing Ads accounts to see how their performance was on the previous day.
So when we're talking about paid, it's all about paid search through AdWords or Bing, advertising in Twitter or other social channels, banner advertising through display channels, or traditional advertising efforts, etc.
Advanced paid search management tools such as Kenshoo, Marin, Acquisio, and IgnitionOne have always provided SEM managers with advantages that AdWords just could never match. Announced on Inside AdWords, you now will be able to utilize flexible...
No Marketing Automation Platform Data: If you're running a campaign on Adwords and a random visitor clicks on your ad from the keyword "software solution", you'll serve a page that is all about your "software solution".
This segment – which is similar to day-parting reports from AdWords – compares traffic received during and after business hours. This segment doesn't remove blog traffic, but it does remove folks who landed on your blog (defined as "/blog/" here...
The Importance of Being Seen: Viewability and Brands – Adwords Agency BlogActive View gains accreditation from Media Rating Council. Upgrade to enhanced campaigns more easily with the new AdWords upgrade center – Inside AdWordsLets you do bulk...
Google Loses Round In Lawsuit About AdWords Pricing – MediaPostGoogle didn't give Arkansas lawyer and AdWords advertiser Rick Woods of Arkansas "smart pricing" discount in six instances and didn't geotarget his ads as promised.
There is no need to mention that you spend thousands of dollars per month on AdWords either. Did you purchase links from a paid blog network? If your website has received a manual penalty notice from Google, then your first step is to repair the...
Google pulls all Moneysupermarket ads in crackdown on payday loan vendors that flout AdWords policies – The DrumUK company's paid search ads were suspended for ignoring AdWords' policies on transparency about fees and penalties.
The upgrade, originally slated for mid-June, has been pushed back to late July and assigned an exact date July 22, 2013, according to a note at the bottom of an AdWords blog post discussing a coming update that will allow advertisers to set mobile...
You can use keyword tools such as AdWords, Wordtracker, WordStream and Übersuggest to generate an exhaustive list of as many possible relevant keywords. An unstructured citation is more of a casual mention of your business' NAP that appears...
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
As proof of cause and effect, Google AdWords Keyword Research Tool illustrates that monthly searches in the U.S.for “emerald dress” are currently well over 12,000. For further trend optimization and reach, the top 10 keywords for the season should...
AdWords Enhanced Campaigns SEW: How about them AdWords Enhanced Campaigns? Sure, AdWords is enhancing their ability to gain marketshare through serving successfully to multiple types of devices – smartphones, tablet, or laptop/desktop.
Gunnard Johnson, Google's Advertising Research Director, posted a related story on the AdWords Agency Blog to explain what's powering YouTube's growth. The YouTube team shared the news in a post on the YouTube Blog.
All +1s done on the site, on the Google+ page, in search results, and on AdWords ads will be aggregated. If the blog doesn’t add the markup, you don’t get the credit. Remember to complete the circuit by adding a link to the guest blog post itself...
When using AdWords or any advertising medium, you always create ads with the prospect in mind. When they launched AdWords in 2002, they applied the same principles to advertising that they did to their “real” content.
Google AdWords Keyword Tool: Enter a term or terms, to see search volume and keyword competition. Bing Trends: More of a report, the Bing Community Search Blog breaks down billions of search queries from the previous year and offers insights by...
