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  1. 360i Agency Says New Technology Reverse Engineers AdWords Quality Score

    Digital marketing agency 360i announced this week technology dubbed the "Digital Nervous System" (DNS) for search marketing that aims to reverse engineer the Google AdWords quality score to "automatically make recommendations that increase...

  2. PR & SEOs Listen Up! HitTail is Back to Make You Panda Proof

    Setting to work, Walling's team cleared up the 28 or so bugs that had crept into the system, hired a database administrator and moved the entire software as a service (SaaS) to the cloud. So far, whilst there has been no major functionality change...

  3. SEOs Strike Out as Google Encrypts Signed-in Search Data

    In fact, it is worth noting that it may be simply for practical reasons that Google will only pass referrer data to AdWords advertisers. On the one hand, Google claims to be 'concerned' for user privacy, particularly over personalized search, while...

  4. Search Week in Review for Feb. 19, 2011

    AdWords Feb 2011 Location Targeting System Update - AdWords Help Experts Late last year, Google launched a beta test of "Automated Rules" for Adwords - "that lets you save time by scheduling automatic changes to your account based on criteria that...