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  1. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    For example, a promotion to update thousands of ads can be done with a few clicks in the interface across a number of campaigns. Google's announcements today demonstrate a committed focus to continue to promote growth in mobile advertising in AdWords.

  2. WordStream Enhances AdWords Grader: New Benchmarks, Monthly Reports, Mobile PPC Scores

    The quality score of your AdWords campaigns. The AdWords grader keeps this in mind by creating buckets for advertising accounts based on spend to compare one another against. Search marketing software and service company WordStream recently...

  3. PPC Management Operations: The Ultimate Guide

    These advertising options can fall by the wayside in favor of regular search network campaigns. If you're a party of one running your own campaigns, this doesn't really apply. Bid management is key, and you can help streamline this with rules and...