SEO News

Adwords Accounts Account Quality Score

RSS
  1. How Can Good PPC Managers Become Great PPC Managers?

    There are a million ways to improve PPC accounts, but one simple way is to drill down to the keyword level of the campaigns. Consider a newly adopted PPC account that was once mismanaged by another. Here's an example: My agency recently inherited a...

  2. WordStream Enhances AdWords Grader: New Benchmarks, Monthly Reports, Mobile PPC Scores

    The grade you see is similar to that of an SAT score, he said, where you’re given a percentile grade that measures your performance against a set of AdWords accounts in your industry. The AdWords grader keeps this in mind by creating buckets for...

  3. Inside the adCenter Quality Score -- Or Should We Call It Competitive Score?

    Earlier this week Hitwise released their latest search engine rankings showing that Bing-powered search now accounts for 30 percent of search market share (including Bing and Yahoo). Let's explore the attributes of the adCenter Quality Score, how...