SEO News

Advertising Revenue Bureau

RSS
  1. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    With the endorsement of then-CEO Tom Curley, AP's executives and bureau chiefs actively encouraged their members to join the NDN platform. These hosted experiences create more opportunities for our advertising partners and build on NDN's mission of...

  2. Search Revenues Hit $8.7 Billion in First Half of 2013

    Despite concerns about ad spend being down, the Interactive Advertising Bureau has released a report that makes the online advertising industry look fantastic. IAB also found that 46 percent of all online advertising revenue came from the top three...

  3. Search Ads Account for 52.8% of World’s Mobile Ad Revenue in 2012

    Mobile advertising revenue is up across the globe, according to the latest findings from the Interactive Advertising Bureau (IAB). Following behind was display advertising accounting for 38.7 percent of global mobile revenue and messaging at 8.5...

  4. Search Ad Revenues Hit Record $16.9 Billion in 2012 [Report]

    Search remained the revenue leader at $16.9 billion, accounting for 46 percent of all Internet advertising revenue, although this figure doesn't even include mobile search ads in the Internet Advertising Bureau's 2012 report.

  5. Will Local Make up 70% of Mobile Ad Spending?

    Meanwhile, additional affirmation has come from extrapolating mobile ad revenues reported by major ad networks such as Google, in addition to figures reported by the Interactive Advertising Bureau Both groups will evolve with mobile advertising and...

  6. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    The leisure travel industry spends $1.8 billion annually in online advertising, with 46 percent allocated to search advertising, according to the Internet Advertising Bureau (IAB). Again, in my own investigation I came across many landing pages...

  7. Internet Advertising Reaches Record High in 2007

    The data comes from internet Advertising Bureau (IAB) and PricewaterhouseCoopers 2007 Internet Advertising Revenue Report. Internet advertising revenues reached an all-time high in 2007, totaling $21.7 billion, which is 26% higher than 2006.

  8. Search Still Leads Online Ad Spending

    According to the latest Internet Advertising Revenue Report from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC), search advertising made up 40 percent of the $16.9 billion spent in the U.S.for online advertising last year.