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Advertising Platforms Amp

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  1. Yahoo Rebrands AMP as APT and Launches

    to Integrate Right Media and AMP Ad Management Platforms, But When? Last April, Yahoo unveiled details of a forthcoming online display advertising platform called AMP, to be released in the third quarter of 2008.

  2. SearchDay: GenieKnows Its Verticals

    to Integrate Right Media and AMP Ad Management Platforms, But When? is planning to combine their AMP and Right Media ad management platforms. Posted by Nathania JohnsonSteve Rubel suggests that the real power of FriendFeed lies in searching among a...

  3. Yahoo! AMP! plus Full Text: Yahoo Proxy Statement

    There are no surprises here except perhaps the branding of Yahoo's new advertising platform as "AMP! Soon, we will roll out our new advertising management platform -- AMP! With more than 500 million monthly users worldwide, many best-in-class...

  4. Yahoo to Microsoft: We Already Dumped You

    Today, in fact, we are announcing AMP! Our Board cited Yahoo's global brand, large worldwide audience, significant recent investments in advertising platforms and future growth prospects, free cash flow and earnings potential, as well as its...