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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Ask yourself: Do any of the referral or exit sites offer advertising opportunities? By shifting money into these opportunities, avoiding extremely competitive terms and finding more profitable keywords, you bring the overall campaign ROI up.

  2. Only 52% of Facebook Ad Spend is Outside the U.S. [Study]

    For companies that sell products in high-growth markets like APAC and LATAM, a growing number of Facebook users creates opportunities for more impressions to well-targeted audiences," the report stated; especially since the "barrier to entry into...

  3. Social Advertising Revenues Forecast to Grow 31% in 2014

    Not to mention developing advertising opportunities that to not ruin the user experience. With many social networks maturing over the past two years and investing in advertising platforms, it's only natural to see increases year-over-year in ad...

  4. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Here's an overview and some tips on mobile advertising opportunities in BRIC nations. Mobile Internet users in China are accessing the mobile Internet far more times per day than desktop users, showing that marketers and advertisers have more...

  5. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    These hosted experiences create more opportunities for our advertising partners and build on NDN's mission of removing cost for publishers, while generating more engagement and revenue. These feature responsive (mobile-friendly) design along with...

  6. States Legalize Marijuana, But Google, Facebook, Twitter Just Say No to Pot Ads

    However, they're finding few opportunities to do so as Google, Twitter, and Facebook aren't budging. This may explain why go-to advertising outlets like Google, Facebook and Twitter are refusing to allows sponsored content promoting recreational...

  7. PPC Management Operations: The Ultimate Guide

    Don't forget about international opportunities as well. Bid management is key, and you can help streamline this with rules and settings in advertising platforms like AdWords. These advertising options can fall by the wayside in favor of regular...

  8. Unruly's Second Opinion on Top 10 Social Video Trends for 2014

    This brings a number of opportunitiesopportunities for brands to become the incubators of up-and-coming musicians and position themselves at the cutting edge of culture, opportunities for brands to re-discover old classics from back catalogues...