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  1. Cross-Device Measurement: Believe the Hype

    With the ever-growing number of devices, platforms, operating systems, and advertising networks, this problem seems to be unsolvable. When talking with attendees at mobile marketing conferences and events, I’ve frequently heard that the inability...

  2. Social Media Monetization in a 'Mobile First' World

    True, they are all in various phases of transition towards mobile as the dominant medium for consumption, but their networks were all built around a fixed Internet experience. Fast forward to today, and we've seen another evolution in the social...

  3. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    Spam networks are still on Google’s radar and they are still bringing them down and taking action against them. If your website routes all mobile traffic to the homepage rather than the internal page the user was attempting to visit, it will be...