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Advertising Model Recession Proof

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  1. Is Search Recession-Proof?

    Paid search is accountable, efficient, and built on a cost-controlled model, making it the most recession-proof medium in the ad world. The online advertising industry hasn't been immune to these recession fears – Wall Street's darling Google found...

  2. Is Search Recession-Proof?

    Reprise Media's Joshua Stylman explains why: paid search is accountable, efficient, and built on a cost-controlled model, making it the most recession-proof medium in the ad world. In today's SearchDay, "Is Search Recession-Proof?