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  1. The Role of #Hashtags in Social Media and Search

    As understanding grew of how hashtags work, they became widely embraced by the marketing and advertising industry. When you optimize conversations, content, and updates with hashtags, they become more visible to others on social media platforms and...

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    All this and much more in our quick recap of search and social marketing news and tips from the past week. How Google’s Image Search Update Killed Image SEO – Define Media GroupOn a sampling of 87 sites – U.S.and international – image traffic is...

  3. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    Nothing beats your own experience and while industry news about the giants in any space is interesting, it rarely applies to the masses. Just last week, the CEO of WPP, the world’s largest marketing group, told news outlets he had notified Facebook...

  4. Google’s 13th Birthday: 12 Top Stories From the Past 12 Months

    Google faced several lows – luring Bing into public fights, revealing their Facebook envy, releasing baffling algorithmic improvements, facing public humiliation in the form of mainstream news stories calling out the quality of Google’s results...

  5. SearchDay | Yahoo's New Era

    News from the Search Engine Watch Blog SEW/ClickZ Authors Among SEMMYs Finalists Posted by Kevin Newcomb Jan 28, 2009 The finalists have been announced in the Second Annual SEMMYs Awards recognizing the best blog posts in search marketing, social...

  6. Highlights from the SEW Blog: March 17-21, 2008

    We've collected all the search marketing news from selected posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web. SEW Experts: Social Search: Welcome to the World of...