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  1. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    This important law outlines how websites are supposed to handle content in light of the growing free market that the Internet represents. Yelp has maintained since day one that its rating and review system is fair and unbiased and that it does not...

  2. Marin Software Adds Support for Russia's Largest Search Engine

    For his part, Bernard Lukey, head of international sales at Yandex, says, "Yandex is a dominant vehicle for companies interested in reaching the fast-growing Russian market. With more than 60 percent share in the Russian search market, Lukey said...

  3. The Challenge of Enterprise Link-Building in a Content Marketing World

    There are a number of channels that can be leveraged in order to effectively market the newly created content, including PR, social media, paid search, display, and others. If you can secure a paid search or display advertising budget to promote...

  4. Last-Minute SEO - Here Come the Holidays!

    You MUST protect your main domain as though you were protecting your own wallet in the middle of an open market in one of those far away places only spy novels write about. Paid methods are items such as Google AdWords (the sections of the search...

  5. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    You would have no idea whether you were reaching the target market you thought you were or if specific products or platforms brought in people older or younger than you imagined. In-Market Segments: This shows us which categories of products our...