Berk, a former search analyst with Jupiter Research, joined Marchex last year when it acquired Open List, a local search technology company he founded. Local search, and local online media in general, is one of the hottest topics in the industry...
Kevin Heisler Joins SEW as Executive EditorMost recently, Kevin was search analyst at Jupiter Research. Offline Ads Surprisingly Influential to SearchersAccording to a new study by Jupiter Research and iProspect, a surprising two-thirds of...
Measuring an SEM's Job PerformanceA new study from iProspect and Jupiter Research finds that more search marketers are able to measure ROI than could two years ago, and more search marketers' jobs are being measured against both search metrics and...
Along the same tangent, is the release of Jupiter Research's SEM Executive Survey Findings, and Kevin Newcomb provides significant detail in his members' only version of the article, with a more extensive look at the state of search spending today.
Jupiter Research Report Says Most Search Marketers Happy with ROIA majority of search marketers are planning on spending more on search this year, and are mostly satisfied with the return on investment (ROI) they are seeing from search.
Jupiter Research Solo AgainJupiter Research, which was sold by Jupitermedia to Kagan Research for $10.1 million a year ago to create JupiterKagan, is now on its own once more. To address this Compete, an online consumer market research firm, has...
Minus Expenses Yahoo, Google Ad Revenues Similar While it is well known Google has higher search market share, recent analysis of profits show Yahoo's ad revenue is a lot closer than the market share would suggest.Jupiter Research blogger David...
The survey, which will collect data until the end of this week, is being conducted by Jupiter Research in five languages: French, English, Italian, Spanish and German. SEMPO's efforts this year will focus on three main objectives: launching and...
Most search marketers perform an average of five job functions in addition to their core responsibilities, according to new research from iProspect and Jupiter Research. The iProspect Search Engine Marketer Job Function Study is available in PDF...
The study, a joint effort between Jupiter Research and iProspect, surveyed 636 qualified search marketers and 224 search agencies, probing for specific practices and methods used in the overall search marketing process.iProspect released the...
Additionally, small business owners also have an easier time tracking their on-phone conversion rates than their web conversions, according to a 2004 joint study by Ingenio and Jupiter Research. To illustrate the pay-per-call conversion flow...
But Danny mentioned some Jupiter stats and some research from SEMPO. So, sure, we've moved out of the "cottage industry" sector but it would be great to have some empirical joint industry research and figures as opposed to the fairly "dipstick...
The longer article also details eight "things to pay attention to" that Jupiter Research believes will be crucial for successful search marketing campaigns in 2005. While the SEMPO research underscores why industry analysts are focused on paid...
Jupiter Research and SEMPO (the Search Engine Marketing Professional Organization) have released results of separate surveys providing one of the most detailed looks yet at current practices and advertiser spending in the search marketing industry.
Two recently released reports, one from Jupiter Research and the other from SEMPO (which Gary blogged below), offer answers to those questions, and others. The new data provides the clearest insights yet into what has traditionally been a murky...
Jupiter Research and SEMPO (the Search Engine Marketing Professional Organization) have released results of separate surveys providing one of the most detailed looks yet at current practices and advertiser spending in the search marketing industry.
Jupiter Research and SEMPO (the Search Engine Marketing Professional Organization) have released results of separate surveys providing one of the most detailed looks yet at current practices and advertiser spending in the search marketing industry.
According to Jupiter Research, for each dollar generated online, travel companies recorded an additional $5 revenue from traditional channels as a direct result of research that consumers did online. Search marketing in the travel industry is...
Jupiter Research says local search will grow at a slower rate than general search advertising, primarily because local advertisers are slow to spend online. Local search is overhyped, says Jupiter Research.
In this column, Gary Stein from Jupiter Research covered the same topic at length. Jupiter Research found that Overture had the best features and management interface of major paid listings providers, according to interviews that were done with...
