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Advertising Campaign Search Engine Contextual

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  1. PPC Content Advertising: The Latest Tips and Best Practices

    Since then, great progress has been made in the capabilities of the search engines' offerings, and in my understanding of best practices in contextual advertising. They don't realize that Search and Content advertising should never be grouped in...

  2. SearchDay | SEO Dreams are Made of This

    Chitika Sees 200% Growth in Premium Ads for 2008 Posted by Nathania Johnson Nov 18, 2008 Contextual advertising network Chitika has announced that their Premium Ads product has seen 200% growth in 2008.

  3. Building a Data-Driven Organization

    This includes online-only businesses that use organic search, paid search, contextual advertising, and display advertising. In combination with that, the paid search campaign may have many keywords which don't appear to be performing that well...

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  4. SearchDay | Interpreting Keyword Reports

    Yahoo Updates Contextual Advertising Solution Posted by Nathania Johnson Oct 13, 2008 Yahoo has updated its contextual advertising solution, Content Match. But what do all those numbers mean, and how should we make adjustments to improve PPC...

  5. Google Mobile Advertising: Start Now!

    Why stray from the focus on contextual advertising that's the cornerstone (and title) of this column? This will be a search-only campaign, so keep in mind the important last step -- turning off content delivery.

  6. The Big Picture - Well-Rounded SEM for SMBs, Part 1

    Make Your Ads Better – Three Powerful Techniques by Andrew GoodmanNon-Text Contextual Ads: Quality Score and Bidding Strategy by David Szetela 4 Ways Google AdWords can Increase Small Business Profits by yours truly