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  1. Yandex & Google: A Big Change for Russia's Display Ad Market

    Agency trading desks: Manages programmatic, bid-based media and audience buying. The Interactive Advertising Bureau created an open RTB protocol, which is what the RTB functionality is based on. One of the fastest growing trends currently in...

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    I should disclose that SES Chicago is a client of my agency. Chicago Women Tech, a group of local women in digital marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, search engine marketing (SEM), web development...

  3. SES New York Keynote Speaker Says Internet is TV’s Best Friend

    He has spent the last 17 years working at various interactive, high-tech, and new media companies on the agency-side, client-side, and as an entrepreneur. Proulx is a Senior Vice President and the Director of Social Media at Hill Holliday, a...

  4. Interactive Advertising Bureau (IAB) Holds Forum and Track at SES New York 2011

    The AAAA Digital Committee Speaks About Quality" -- David Jacobs, Senior VP of Publisher Services, Advertising.com and Jay Sears, co-chairs of the IAB Networks and Exchanges Committee, will moderate a discussion among representatives from the 4As...

  5. Conference Agenda Posted for SES London 2011

    Now, I could tell you three key reasons why you should attend SES London 2011, but I should disclose that SES is a client of my agency. Introduction to Paid Search -- Paid placement is a form of search advertising that provides a top ranking in...