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  1. Social Sites Impact On U.S. Consumers Purchasing Decision Growing Steadily [Study]

    Harnessing such platforms is inevitable for search marketing agencies, according to Performics, the search marketing arm of Publicis Groupe. Daina Middleton, CEO of Performics said: "More than a third of all respondents reported using a search...

  2. Advertising Association Urges DOJ to Approve Microsoft-Yahoo! Search Deal

    Maurice Levy, chairman and CEO of Publicis Groupe CEOs of four ad agencies added their John Hancocks to the letter: The American Association of Advertising Agencies (AAAA) has written an open letter to the U.S.

  3. Google Courting Agencies for Advertising Beyond Search

    Google Will Not Kill the Agency Star, Says Publicis CEO Now, Google is courting agencies in an attempt to get them to divert those ad spends via Google ad products. They feel Google is just using the ad agencies to get to their clients, with an...

  4. Highlights from the SEW Blog: April 7-11, 2008

    Google Will Not Kill the Agency Star, Says Publicis CEOWhile the business model for advertising agencies needs change, Publicis CEO Maurice Levy says that agencies will adapt and not become obsolete. Levy says that agencies are the ones who develop...

  5. Search Headlines & Links: April 9, 2008

    Google Will Not Kill the Agency Star, Says Publicis CEOWhile the business model for advertising agencies needs change, Publicis CEO Maurice Levy says that agencies will adapt and not become obsolete. Levy says that agencies are the ones who develop...

  6. Google Turns to Publicis to Increase its Madison Avenue Savvy

    Google CEO Eric Schmidt was in Paris this week to visit Maurice Levy, chairman and CEO of ad agency holding company Publicis. This collaboration, underway for over one year, is based on a shared vision of how new technologies can be used to improve...