Battling Click Fraud is Important for All Involved SEW EXPERTS: SEM CROSSFIRE Every pay-per-click advertiser sees the presence of click fraud, as does every search engine. Both sides need to acknowledge that a certain level of click fraud exists...
Battling Click Fraud is Important for All Involved SEW EXPERTS: SEM CROSSFIRE Every pay-per-click advertiser sees the presence of click fraud, as does every search engine. Both sides need to acknowledge that a certain level of click fraud exists...
Every pay-per-click advertiser sees the presence of click fraud, as does every search engine. In today's SEM Crossfire column, "Battling Click Fraud is Important for All Involved," Frank Watson and Chris Boggs remind us that both sides need to...
It seems that all the executives on the panel appreciate that advertiser trust is the cornerstone of their success, and that click fraud is an issue to be watched closely and taken seriously. Google's Armstrong said his company is making a...