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  1. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    One the best features on Facebook is Graph Search. With some advanced social media tips, you and your community manager can easily build a slew of influential contacts. For example, a simple search for "Friends of friends who work at The New York...

  2. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Finally the most similar photo will be found due to the computer comparing the submitted photo with the search image's key features. Yandex users will now have access to reverse image search, "Sibir," which is the Russian word for Siberia and also...

  3. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    I managed to catch up with Stark at the Adobe Marketing Summits in Utah and London this year to talk in detail about Adobe Experience Manager, the reinvention of marketing, and how deep integration with content, search, and mobile marketing...

  4. 26 Free Must-Have Tools for PPC Success

    It'll show search volume, create ad groups, and provide demographic data – all in Excel. With Adwords Editor and its many bulk editing features, those days disappeared. Use the free Excel plugin Analysis ToolPak to add advanced hypothesis testing...

  5. Majestic SEO Adds Live Rank Factors & New Link Prospecting to Search Explorer Alpha

    Once a bucket list is saved, it becomes accessible as an advanced search option in Search Explorer. Majestic SEO, home to the largest open link map in the world, has just released an update to their Search Explorer Alpha tool (now version 0.3).

  6. 10 Google Analytics Advanced Segments That Reveal Search & Social ROI

    Search & Social Google Analytics Advanced Segments Lucky for us, Google Analytics advanced segments received an extensive update back in July, and the new features can be used to create segments that highlight your best-performing inbound efforts.

  7. Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools

    You can visit the sitelinks tab to demote a certain sitelink (one of the links under your company homepage shown on a search results page like in the screenshot above). How to Find the Tools: Located under Search Traffic.

  8. 21 Ways to Scale Content Promotion for Maximum Exposure

    Not only does this help scale exposure for your asset, but it helps your assets get indexed for search faster. Optimize it for Search I advocate selecting a keyword-driven concept or topic when producing content assets, so you can capitalize on the...