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  1. Mobile Advertising Measurement: Winning the Long Game

    Even in our advanced digital age, it's incredibly challenging to measure whether a user was truly exposed to an ad. Search: The user completed a search within your app. Long-term campaigns are designed to acquire quality, long-term users that...

  2. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    SES, the original search marketing event, makes its triumphant return in Atlanta in just three weeks. Taking place July 9, this one-day event will feature sessions in two main tracks covering topics in organic and paid search.

  3. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Yandex users will now have access to reverse image search, "Sibir," which is the Russian word for Siberia and also based on the acronym CBIR, which stands for "content-based image retrieval. Reverse image search gives results not based on a word...

  4. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    I managed to catch up with Stark at the Adobe Marketing Summits in Utah and London this year to talk in detail about Adobe Experience Manager, the reinvention of marketing, and how deep integration with content, search, and mobile marketing...

  5. Should You Syndicate Your Blog to Get More Traffic & Leads?

    Simply scroll down the editable blog post and click on the Advanced options where you'll see the canonical link field for input of the blog URL. The link was a quality link, directing the audience to read more advanced content on the topic.

  6. How to Identify Non-Ranking URL Page Types Using Google Site Search

    Perhaps a good recommendation would be they remove this subdomain from indices and can refer back to this advanced search as a benchmark. Rather than identify page types by clicking manually through the site, we can use advanced site search to...