If you have been making money using Google AdSense for more than a few months chances are really good that you have read or benefited from knowledge shared by Jennifer Slegg. As part of her launch of her newly changed blog, Jenn is posting a...
Choosing your anchor text for incoming links, Jennifer Slegg Google Testing AdSense for VideoGoogle has announced a pilot with a small group of publishers to insert streaming video ads into publishers' video content.
According to Jennifer Slegg, the letter explains that the site involved has an "unsuitable business model," and most of the targeted publishers are earning significant amounts of money from AdSense. These publishers could see at least a temporary...
Jennifer Slegg has a very thorough breakdown of the changes, with special attention to the competitive ad policy. According to Slegg, the changes will cause some problems for publishers rotating ads from both AdSense and a competitive network, such...
As an advertiser, there are often times when you want to site target a particular site running AdSense, but your particular product or service is really only relevant to a specific portion of the site.
Postscript by Jennifer Slegg: This has been in beta testing since June and it is still be actively tested by Google at this time. Those invited have "greater flexibility" with the ads, as opposed to normal AdSense users.
For those publishers that do a lot of testing and tracking to increase Google AdSense earnings, you will be happy to know you can now track up to five different channels on a single ad unit. You will need to generate new AdSense code in your...
For more information on this limited pilot from AdSense, see detailed writeups at both JenSense and SERoundtable. After recently announcing a partnership between Google & Viacom, their new video ads have begun displaying for a small group of...
Google AdSense has recently added a couple of new ad unit styles for regular publishers, although neither of them can be controlled by the publisher. First, AdSense is testing an unbranded ad unit where they have removed all Google branding from...
If your ad copy specifies finding the best hotels in Hawaii, make sure your landing page is about Hawaiian hotels, not just Hawaii travel in general.Make sure ads are labeled as suchIf you have sponsored links or other paid advertising on the page...
Site Diagnostics Tab Added to Google AdSense Console Google AdSense for Radio soon, Google Health not yet, News.com And all this when their landing page could have perfectly acceptable to a human reviewer.Prior to the new landing page algorithm...
The advertiser then hopes that each visitor will hit the landing page and then click a higher-paying ad (often Google AdSense or Yahoo ContentMatch) to leave the page. As a result, many click arbitragers have either no content on the page other...
Update from Jennifer Slegg: This beta test is on an invite-only basis, and is implemented through a separate ad unit. Jennifer may have more details later on this news, but in the meantime you can read my coverage from the forum buzz.
Dayparting features not only work for keyword targeting but you can also use it for any site targeting campaigns on the AdSense network. Another feature now allows publishers to specify their own time zone, or the time zone they would like their...
AdWords advertisers will be able to display video ads across the AdSense content network. Visit our Search Engine Watch Forums thread AdSense Gets Click-To-Play Video Ads However, it does not seem to be an ad format that publishers will be able to...
And lastly, they have announced that they will pay publishers on the 25th of the month, which puts them several days ahead of when Google AdSense sends their payments to publishers. Publisher Network has just launched a few new features for...
I am sure this tool will also get some mileage by Google AdSense publishers wanting to check out the cost per click for the keywords they are attempting to target their webpages to. Google AdWords has finally launched a standalone tool where...
Behavioral targeted ads could also get huge exposure through the use of a large scale publisher program to display behavior targeted ads, similar in style to the Google AdSense or Yahoo Publisher Network contextual programs, or within either of...
Google AdSense has launched a couple new products to their AdSense referral program, adding Google Pack and Picasso to the list of products that publishers can refer new users to. They have also updated the styling of the old buttons and added a...
Google AdSense has been well known for suspending publishers who participate in traffic generation schemes such as traffic exchanges or paid-to-surf programs. It is no surprise that contextual advertising networks want good quality traffic for...
