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Making the web faster for all AdSense for content publishers - Inside AdSense Here's a quick rundown of four of their latest tests involving Twitter profile integration, AdWords display URL spacing, a revamped News layout, and AdSense ad variations.
A year of the new DoubleClick Ad Exchange: improving large publishers' returns - Official Google Blog Three steps to getting paid on time - Inside AdSense Sensitive category blocking now available in three more languages - Inside AdSense
When online publishers use AdSense, they have an option to utilize link units. Google says the conversion rates are better for pages with the image ad. That page is now getting a display ad at the bottom.
A Google representative confirmed that AdSense publishers can instruct Google not to display ads from placement-targeted campaigns. I think most Adsense publishers would welcome placement-targeted ads, assuming their relevance to site content would...
Last year, Google took another pioneering step and rolled out an AdWords feature that let advertisers place ads on specific sites displaying AdSense units. Almost every major media channel is represented, from leading magazine and newspaper...
AdSense Introduces Ad Review CenterGoogle has added the ability for publishers to preview the ads that will run on their sites and to block those they don't want to appear. What's Old Is New AgainThere's a hot new ad unit that all the search...
AdSense Introduces Ad Review CenterGoogle has added the ability for publishers to preview the ads that will run on their sites and to block those they don't want to appear. SEW Experts: Online Video Finds Local SearchHow should local business and...
In the early '90s, publishers really grabbed on to the ROI (define) metric, showing advertisers who had a half page ad that if they bought a full page ad, they would get more sales and still have a really good ROI, sometimes even better than their...
Google Confirms Mobile AdSense BetaThe monetization product for mobile publishers is currently in a limited beta test. AdSense Rolls Out Referrals 2.0Beyond the text and image ads AdSense offers - the release of Referrals 2.0 now incorporates...
AdSense publishers.While some of you may already be familiar with referrals for Google products, this launch will greatly expand the inventory and functionality of referrals for AdSense publishers. Beyond the text and image ads AdSense offers - the...
AdSense publishers can select individual ads, a "shopping cart" of ads, or search for ads by keyword. Although a pay-per-action model shifts more risk to publishers, since they don't get paid unless a visitor clicks and completes the pre-defined...
ContextWeb Lets Publishers Name Their CPMContextual ad network ContextWeb is rolling out a new pricing model that allows publishers in its network to set their own CPM rates for their inventory. Google Tests TV WatersGoogle's long-awaited move to...
Test of YouTube AdSense Unit Reveals ClickthroughsA new Google ad format, which features YouTube videos inside an AdSense unit, may reveal clickthroughs for the ads via a bug in YouTube's "links" feature.
Publishers will need to turn the feature on for each relevant custom channel in their account, or set up brand new custom channels, breaking down the site or ad units in ways they feel advertisers will want to target them.
Google AdSense, Search Engine Journal AdSense will not do behavioral targeting? Book publishers and book authors have joined together to battle Google on the legal from for copyright infringement allegations over Google's Book Search Project.
For those publishers that do a lot of testing and tracking to increase Google AdSense earnings, you will be happy to know you can now track up to five different channels on a single ad unit. Google AdSense Launches Multiple Channel Feature
For those publishers that do a lot of testing and tracking to increase Google AdSense earnings, you will be happy to know you can now track up to five different channels on a single ad unit. You will need to generate new AdSense code in your...
Google AdSense has recently added a couple of new ad unit styles for regular publishers, although neither of them can be controlled by the publisher. First, AdSense is testing an unbranded ad unit where they have removed all Google branding from...
Images From AdSense Include Images in Ad Units Google AdSense Audio," a method of "dynamically generate and change commercial content according to demographic and what is currently going on in the geographic area of radio stations.
Vertical Images From AdSense Include Images in Ad Units The demo, Zach coined, "Google AdSense Audio," a method of "dynamically generate and change commercial content according to demographic and what is currently going on in the geographic area of...
