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  1. Writing Your Way to the Top of Search and Social Results

    This can turn your quality content into search- and social-friendly content that can be better found in search, whether that searcher is performing a Google search or a Twitter search. To gain more retweets on Twitter use the words "Free," "Retweet...

  2. How to Optimize Your Content Strategy With Social Listening

    Due to the very broad nature of yoga, many people on Twitter are talking about products, working out, fitness and even some things that may not be related to your business. We also can see that a significant portion of the conversation is happening...

  3. 5 Takeaways From the World Cup for Global Search Marketers

    One Twitter user tweeted, "Difference between Tim Howard and Jesus – Jesus had 11 guys he could trust. pic.twitter.com/qaknvITdGy Are you going to use multi-lingual Twitter handles and are they registered and managed by the right people?

  4. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Much like Twitter, Google+ makes little distinction between a business entity and a person on the network. Also, like Twitter, every follower counts, whether it's another brand or a person. If you aren't likely to follow an account that still has...