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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Especially if you have a client stiff you on a huge AdWords bill that you were running through your agency like this example! Banner ads (no ad networks, no remarketing, just banners on sites) Image Credit: http://blog.smartbear.com/wp-content...

  2. Last-Minute SEO - Here Come the Holidays!

    Paid methods are items such as Google AdWords (the sections of the search engine that you pay to be in), or ads from advertising networks. For those who might not know what those little "ad" symbols indicate on your search results, these are ads in...

  3. 26 Free Must-Have Tools for PPC Success

    While Bing Ads Editor isn't as robust as AdWords Editor, it's still a must-have PPC tool for those using Bing Ads. While it's certainly possible to manage PPC using only the AdWords and Bing Ads online interfaces, doing so will be less than optimal.

  4. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    What is Secure Search Google AdWords advertisers still have full access to the keywords on every ad click made on their ads. There has been plenty of speculation, running wildly from "the NSA told them to" to "they did it to force people to buy...