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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    You can analyze how many PPC advertisers, which keywords they are using, which ads have been shown, how many SEO competitors, and any social mentions for this keyword. Internet Marketing is getting more and more competitive and if you want to run...

  2. Google AdWords Remarketing Lists For Search Ads (RLSA): The Ultimate Guide

    Google AdWords rolled out a new ad targeting method to advertisers June 25, combining a visitor's website behavior with their subsequent search queries on Google. With this new feature being rolled out very recently and advertisers still growing...

  3. Google Grants: An Introductory Search Advertising Guide for Nonprofits

    To balance the interests of businesses who pay to advertise on Google search, your ads will now appear below the ads of traditional AdWords advertisers. Assuming your AdWords budget stays the same over time, this allows you to pump more money into...

  4. Google AdWords Geo-Targeting Settings: How to Stop Losing Money

    For many advertisers, the ability to geo-target PPC ads is of utmost importance. The problem: Google has given us options in the way of targeting settings in AdWords. And the default setting actually opens your campaigns up to the possibility of...

  5. Trick or Treat? 5 Fabulous and Frightening AdWords PPC Features

    Advertisers who aren’t should view traffic from current AdWords campaigns by segmenting by device type. A recent feature that allows AdWords campaigns to share budgets can help some advertisers simplify management by setting and forgetting one...