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Adobe Software

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  1. Adobe Adds Cloud-Based Mobile Services

    Hot on the heels of releasing six major features to Adobe Analytics, Adobe has released new mobile services as part of the Adobe Marketing Cloud. The new service launched today and is fully integrated with both Adobe Analytics and Adobe Target...

  2. Adobe Analytics Adds 6 New Features

    Adobe Analytics is a true statistical geek's software package. Today, Adobe revealed their new features that extend functionality for their customers. According to Adobe, the updates are designed to enhance data analysis for rapid identification of...

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Patrick Brown, Principal, Marketing Analytics, Adobe Systems, Inc.no one wins. Software/Technology, Financial Services and Real Estate lead mobile traffic:These industries experienced significant growth in mobile traffic when compared to desktop.

  4. Top 5 Reasons Against Implementing a Tag Management Solution

    Many companies offer tag management for free, including Google and most of the bigger analytics software companies such as Adobe, Webtrends, etc. Tag management software essentially injects code into our website, how can we trust that our website...

  5. The Synergy & Benefits of Optimizing Content as You Write

    Travelocity recently made SEO an integral part of the content authoring process here through Adobe Experience Manager with outstanding results. Software Plugins like Inbound Writer can also offer some tips and keyword tools within the CMS.

  6. Beware of Red Flags When Searching for SEO or Web Dev Services

    The impromptu mockup you’ve put together with Photoshop (I know, you have learned it along the way and become quite dandy at basic functions of the cool Adobe software) looks great and now visions of new traffic streams converting at double the...

  7. Big Data: An Introduction for Search Marketers

    The distinction between these and web analytics vendors such as Google Analytics and Adobe SiteCatalyst is that the big data analytics are focused on the activity off your website while these provide insight about performance on your website.