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  1. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Kaufman says that in separate research for various U.S.clients of BloomReach, they found that up to 50 percent of consumers who were accessing a retailer’s mobile site were in the store (based on data that showed user by the store’s IP address).

  2. How to Work When Nothing Seems to Work

    How can we address this issue together? Admit it, we’ve all had them – clients who are resistant to change – at least changes made for the sake of improving search engine visibility. Resistance to change can mean a lot of things in an online...

  3. Centralizing Location Data: 3 Steps to Local SEO Success

    Critical data for each and every location includes business name, address, phone number(s) webpage/site URL, hours of operation, categories, products/services offered and areas served. I was part of the relocation effort and the number of decisions...

  4. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    If you have a high bounce rate for all visitor types, this means you may have a larger issue to address, such as your website. Most SEO campaigns are destined for failure because expectations are too high, budgets are too low, decisions are made...

  5. Social Customer Service Secrets to Avoid Negative Search Results

    If you are going to collect a customer’s email address, the least you can do is provide more than just special prices and discount offers. The new rules of selling and customer service are here, they’re social, they’re mobile, they’re visual…and...

  6. How to Solicit Feedback from Prospects and Customers

    In this case, unless he has forgotten our names or mailing address, no news almost certainly is good news: he's having too good a time to bother telling us about it. Once I have an email address, mailing address or phone number, I'm tempted to...