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  1. 3 Campaigns Your E-Commerce Account Should Have for Christmas

    Creating a search campaign using the campaign type "all features" and adding dynamic targets and audiences to this will give you the desired effect. But it can be a difficult area to manage, especially if your business has thousands of SKUs, fast...

  2. 5 Questions to Consider When Thinking About Bidding on Brand Terms

    Adding expanded site links also provides more information to your prospective clients about who you are and what you do. Bidding on your brand terms can provide a lot of benefits - they tend to have a higher click-through rate (CTR), and they help...

  3. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    It is not unlawful for Yelp to post and sequence reviews," Berzon wrote, adding that plaintiffs are still free to contend harm. The owners of the Santa Barbara, Calif.based Cats and Dogs animal hospital reported what now seems like a bad joke or a...

  4. What’s the Deal With Links From M.Biz? Should You Disavow?

    When Google employee John Mueller was asked in a hangout about whether or not to disavow links from m.biz sites, he said, "Usually we can recognize this kind of duplication, but if you want to be absolutely sure that they’re not counted.then...

  5. Is a Proposed Twitter Algorithm the Death of "Real Time" on the Social Platform?

    We test and make sure we understand what the implications are," adding, "Individual users are not going to wake up one day and find their timeline completely ranked by an algorithm. From a Wall Street Journal (WSJ) report, Noto was quoted as saying...

  6. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    Adding pushState is fairly straightforward and indeed many of the popular Single Page Application frameworks like the open-sourced framework Ember or Google's Angular framework provides APIs to easily access the functionality.

  7. Google Shopping Adds New Tools for Merchants: Bulk Uploads, AdWords Editor

    Bulk uploads are an opportunity for merchants to save time when creating new campaigns types, text ads or when adding extensions or keywords. Google has announced two new tools for Google merchants on the Google Commerce blog.