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  1. Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms

    Text ads are best on adCenter. AdCenter Image ads reflecting the creative you've designed for the campaign. Facebook recommends using horizontal images in your Facebook Ads – photos say more than words to most users – a 100x72 image is perfect – or...

  2. PPC & Mobile Marketing Tips from Q1 2012 Industry Analysts

    The CPCs of our clients' brand terms on Bing have risen far faster than CPCs on non-branded terms as the adCenter team has made moves to broaden the competition in this space,” he said. RKG data shows Google's Product Listing Ads format exhibiting...

  3. Advanced PPC Optimization Techniques for adCenter: Filtration and Quality Score Considerations

    AdCenter doesn't get the chance to assess your quality for a particular keyword for which your cost per click might still be much lower than the bid, and as a result can filter out potentially qualified ads on the basis of the low bid alone.