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  1. 26 Free Must-Have Tools for PPC Success

    I was doing in-house PPC at the time, and we actually hired an intern to update ad copy for us, it was that arduous to do manually. It's like AdWords Editor for Facebook. Facebook Power Editor If you're running more than one simple Facebook Ads...

  2. Measuring ROI: How to Collect Meaningful PPC Conversion Data

    Phone Number 1: Facebook Paid Campaigns How can you expect to optimize a campaign without collecting any significant conversion data related to your PPC account? Optimization of these types of ad campaigns can prove quite difficult, as conversion...