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  1. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    In fact, MarkMonitor found that Online Travel Agents accounted for nearly half of all the advertisers on branded terms and alsmot 80% of ad placements. Your monitoring program will identify instances of competitive ‘bait and switch’, which is...

  2. Texas AG Wants Google's Formula for AdWords Rates, Ranking Sites

    Identify persons with principal responsibility for advertising or marketing relationships with vertical search engine advertisers, including but not limited to the following companies: myTriggers, WorthPoint, Foundem, TradeComet.com, and...