SEO News

Ad Options Targeting

  1. How B2B Advertisers Can Win on Facebook, Just Like Salesforce

    Qualify your audience with smart targeting, qualify the click with ad copy, and hook them on the landing page – quickly. Facebook targeting segments are an asset that you can use over and over, and use them to analyze your own community with the ad...

  2. Facebook Mobile App Install Ads: Optimize Beyond Clicks to Drive Higher ROI

    In late June, Facebook made significant changes to its mobile advertising offering by simplifying its Mobile App Install ad workflow. He decides to split the budget equally between two segments to test the efficacy of his ad with two distinct...